We help ambitious teams find the commercial angle, secure the right partners, and turn expansion into measurable revenue.
Understanding market conditions and identifying opportunities for successful international expansion.
Identifying key stakeholders, establishing strategic connections and developing commercial opportunities in target markets.
Supporting companies throughout their expansion, from initial market entry to building lasting business relationships and partnerships.
Former Québec Advisor and Korea Specialist
William Khalaf is the Founder and Managing Director of KAYA, a South Korea-based consultancy helping Canadian and Korean companies expand internationally. With over 13 years of experience in Korea-related affairs, he served as Strategic Advisor for South Korean Affairs within the Government of Québec, contributing to economic and institutional relations between Québec and Korea. He later worked in business development and foreign investment in Seoul, collaborating with companies and institutional partners.
William holds a master’s degree in Korean Studies from the University of British Columbia (UBC) in Vancouver. A founding board member of the Québec–Korea Business Association, he also helped organize the 2026 Team Canada Trade Mission to South Korea, focused on ICT and defence. His experience across Canada and Korea shapes KAYA’s approach to building connections and turning cross-border opportunities into lasting business partnerships.
The best growth plans are specific enough to act on and flexible enough to learn from. Based on our experience in these sectors, we work in short decision cycles that make both possible.
Advanced technology, manufacturing, energy, infrastructure and dual-use technologies.
Gaming, entertainment, media, cultural content and tourism.
International investment, FDI and cross-border commercial opportunities.